Testimonials

EXQUISITE EXECUTION OF TACTICS
But those which soonest take their flight
Are the most exquisite and strong –
Like angels’ visits, short and bright;
Mortality’s too weak to bear them long.

words of John Norris submitted by Alistair Campbell

SCRAPPY PROBLEM-SOLVERS
“Laura inspires, teaches, writes and thinks at lightning speed. What she adds is special and how she adds it is very special; it vaccinates our teams into new thinking and new ways to communicate our ideas. Laura Ricci does something else — she builds our staff’s confidence in their strengths and pulls out of them, to remember in the future, what special qualities they add to our efforts here. Her contribution is…a way of life, business, ethics, and our fun!”
— Gwen Eklund, EPRI

WON OVER $750 MILLION
“Once you understand how the system works you can manage smarter. By installing a process, Laura was able to coach our marketing staff to an 85% win rate.”
— Don Carlton, CEO, Radian International LLC

IDENTIFY NEW MARKETS FOR AMOCO
“She is well suited at working directly with clients to help them identify and position themselves to pursue new business opportunities. Her ability to relate strategic marketing business concepts to specific issues of interest to a particular client, brings a high degree of credibility and legitimacy to what she says. Once Laura made herself available to help and we all realized our best course was to just “deliver ourselves” to her. She brought direction, focus, and coherence to the group and the group was totally pleased and successful.” ;
— Leslie Barras, JD, Radian International LLC

ENDOWS TEAMS
“Consistently motivated those working on her tasks to meet her high standards. Her instructions to staff were always clear and concise. Communication of problems (with recommended solutions) to management were frank, timely, and clear.”
–Wayne Speetzen, Radian International LLC

$350 MILLION DOLLAR CONTRACT
“She learned and understood the client’s needs and priorities and was instrumental in translating that information into a strong proposal that convinced them of Radian’s technical capability and competence. As a result of this proposal, the client has a heightened appreciation of us. Laura’s preparation and participation on the team that carried our message into the interview were a significant contribution to building our long term relationship with this client.”
–Wayne Speetzen, Radian International LLC

REPUTATION
“I’ve worked with consultants in both areas, management AND marketing. Laura’s the only person I know who bridges the gap between them. Her program had the competition complaining of an unfair advantage.”
–John Dallen, former VP Nolte & Associates

FORMULATES MARKET PLANS
“Laura designs innovative solutions to complex problems that help her clients stand out from the crowd…this distinctiveness often makes the difference in a selection decision.”
–Randall Yim, Deputy Director of the Sacramento County Department of Military Base Conversion

BUILT MARKETING SUPPORT NETWORK
“Laura is one of the best (if not THE best) managers I have ever worked with. She is extremely task oriented and always considers the needs of the organization over her own.
–George Wilkerson, Ph.D., Dr.Write

WINNING STRATEGY
“Just wanted to let you know that your record is still intact. We were awarded the contract for the Coast Guard The Ports and Waterways Safety System. We did extremely well. The presentation in particular was very very well received. That was what won it.”
–Tim Kinsella of Lockheed Martin

TRAIN AGENCY BOARD MEMBERS
“I wanted you to know how much we appreciated your presentation. I heard many positive comments from the Judges, Board Members and Staff about how much they had learned. We could all identify “gatekeepers” who had frustrated many of our projects and your recommendations for successfully managing them was greatly appreciated. Our only regret was scheduling so little time! “
–Al Lopez of Rural Capital Area Workforce Development Board

TRAINING CLASS FOR THE GAS RESEARCH INSTITUTE
The Magic of Winning Proposals:
…and you thought we had a lot to learn!!! (and we do…thanks so much for all the insight you provided in your seminar.) It was one of the best organized and most informative I’ve attended. Thank you!
–Jayne Herring of Gas Research Institute

PROPOSAL MANAGER COACHING
“I especially appreciate your attention to the highly sensitive nature of our proposal efforts…I think your efforts helped keep the competition from finding out what we were up to.”
–James Clary of Radian International

STORYBOARDS
“The storyboard process set the pace for the entire effort. I would have been lost without it.”
— Richard Parker of Gas Research Institute

TRAINING
“Great job on the training. In my 8.5 years here, this is the first internally-developed training class worth taking! Keep up the good work.”
— Karen Miller of Radian International

ORAL PRESENTATIONS
“Laura was a great coach for our oral presentation to a key client. With her help we were successful in winning a $20+M contract.”
— Jeffrey R. Miller , Group Leader, URS Corporation